Guest post campaign tracker template.

A single spreadsheet for outreach status, placement terms and post-publication results — built from the record-keeping in our outreach and measurement guides.

One row per placement

What each column is for.

Open the CSV in Excel or import it into Google Sheets. Add rows as you pitch new publishers.

01

Publisher domain

The website you pitched or ordered from

02

Contact name / email

Who you reached, for follow-up

03

Submission route

Idea, outline, full draft or an application form

04

Proposed topic

The angle you pitched

05

Date pitched

When you sent the pitch or order

06

Status

Interested, brief agreed, draft under review, published or declined

07

Next action

What needs to happen next, and who owns it

08

Live URL

The final published address, once checked

09

Link attribute

Ordinary, sponsored, nofollow or UGC

10

Placement cost

Full cost, including writing and editorial fees

11

7 / 30 / 90-day check

Whether the page is still live and performing

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